BNFCF Board Book

2022-2023Communications Plan Nichols Cup Charity Event

Proposed Articles, News Releases and Story Pitches:

Below are proposed news releases, advisories and story pitches. Additional opportunities to be evaluated as time/budget permits.

September 2022:

➢ Release/pitch: 2023 event season preview story for long-lead publications

October 2022:

➢ Create media kit for 2023 event ➢ Pitch: Golf Digest: Bobby Nichols feature ➢ Pitch: Tournament feature for Times of the Islands Outdoor issue

November 2022:

➢ Release: Sponsorships available

December 2022:

➢ Release: February tournament – events for short-lead publications ➢ 2023 event calendar listings

January 2023:

➢ Article: beneficiary feature/testimonial ➢ Pitch: Event preview, impact - ABC-7 Morning Segment ➢ Calendars: Post 2022 event calendar listings

February 2023:

➢ Media advisory/pitch: Tournaments/event coverage ➢ Post-event/social scene release: Event recap, amount raised for beneficiaries ➢ Pitch: ABC-7 Positively SWFL feature ➢ Event video release ➢ Award: The Community Foundation Charity Event Awards

March 2023:

➢ Post-event article: Recapping events and impact on beneficiaries ➢ Release: Check presentations to beneficiaries